“As the ‘Home of Country Clothing’ we only work with the best brands that support our ethos of contemporary style and superior quality.” What Bruar really sells is ‘country sports’, and this being Scotland of course ‘country sports’ means killing wildlife. ‘The House’ wants its slice of the pie, and under ‘Sporting’ is flogging clothing that might have found its way into the homes of hikers, climbers, and the like, but instead targets shooters, using ‘models’ draped with guns or thinking wistfully about shooting deer. Protect the Wild went to Bruar in May 2026: “We paid a visit to the most vile shop in Scotland…step inside and you will find some of the most sickening displays of animal cruelty on the market.”
The House of Bruar (Perthshire)
Links to more information
- Protect the Wild: We paid a visit to the most vile shop in Scotland (Substack, May 2026)
Credits
Information provided by a supporter (thank you). Screenshot Protect the Wild.
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Listing is to inform choice only. By listing a business we are not suggesting or implying that the business is acting unlawfully. We are not asking for a boycott of the business. If you wish to contact the business please do so politely. We are a non-violent organisation and making threats, intimidating or harassing individuals is never acceptable under any circumstances and may lead to prosecution.